Amity English SchoolPrincipal & Leadership Team

Amity English School is led by Principal Mr Samuel Holliday, who assumed the role in August 2025 — making him the school's founding principal. His appointment brings considerable UAE experience to a new institution: a UAE resident since 2013, Mr Holliday has held progressively senior roles across Dubai's British curriculum sector, including Assistant Head Teacher positions at Safa British School and Kings School Nad Al Sheba, Primary Head Teacher at South View School, and Vice Principal at PACE. This depth of local leadership experience is a meaningful asset for a school navigating its formative years, even if the principalship itself is a first for him in that capacity.

As a school that opened in September 2024, Amity English School has not yet been inspected by KHDA/DSIB, and therefore carries no formal inspection rating for leadership, governance, or teaching quality. Among Dubai's 105 British curriculum schools, 19 are currently classified as New Schools — a category that reflects the absence of a substantive rating rather than any negative finding. Parents should be aware that independent verification of leadership effectiveness and teaching quality is not yet available, and the school's track record remains to be established. This is a material consideration when evaluating a school for long-term enrolment, particularly given plans to expand annually to Year 13.

The school is operated by Amity Education Group, an international education foundation with a stated reach of 250,000 students worldwide across campuses in Dubai, Abu Dhabi, Sharjah, Amsterdam, New York, London, India, Tashkent, Singapore, and Mauritius. The group's stated vision centres on four values — Collaboration, Diversity, Excellence, and Togetherness — which are reflected in the school's curriculum design, including its embedded entrepreneurship programme and project-based learning approach. Operator backing from an established international group provides some governance continuity that a standalone new school would lack, though the specific governance structures at the Dubai campus are [MISSING: governance structure and oversight details].

Data on teaching staff qualifications, student-teacher ratio, and staff retention are [MISSING: not publicly available] at this stage. For context, the average student-to-teacher ratio across Dubai's private schools is 13.6:1, based on data from 204 schools. Whether Amity English School meets, exceeds, or falls below this benchmark cannot be confirmed from available sources. Similarly, no independent commentary on parent engagement or community satisfaction is available, as the school is too new to have generated inspection or survey data. Parents considering enrolment are encouraged to request staffing and qualification data directly from the school during a campus visit.